BUSINESS ADMINISTRATION PROJECT TOPICS

A SURVEY OF THE EFFICIENT AND EFFECTIVE PERSONNEL MANAGEMENT IN SMALL AND MEDIUM SCALE INDUSTRIES ABSTRACT The efficiency and effectiveness of any organization weather small or big depends on the people that manage it. And manning an organization has been…

AN EVALUATION OF THE IMPACT OF SUPERVISION AND CONTROL OF THE CENTRAL BANK ON THE PERFORMANCE OF COMMERCIAL BANKS ABSTRACT This research project tends to evaluate the impact of supervision and control of the Central Bank on the performance of…

HUMAN RESOURCE MANAGEMENT IN THE HOTEL AND CATERING INDUSTRY CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Since the beginning of recorded time, people have travelled, and during their travels, have needed shelter. This consequently encouraged the springing up of…

SUPERVISION AND EFFECTIVE TRANSPORTATION ADMINISTRATION CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Road Transportation is a necessary end right from early history. The mobility of people and materials especially in the present days become one of the greatest needs…

FRAUD PREVENTION AND CONTROL IN NIGERIAN PUBLIC SERVICE: THE NEED FOR A DIMENSIONAL APPROACH ABSTRACT This article addresses some fundamental issues on fraud prevention and control and their implications on socio-economic development of Nigeria using its public sector machinery. Using…

IMPACT OF SAFETY MEASURE ON WATER TRANSPORTATION IN NIGERIA CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY The modem era of maritime transport was ushered in by the advent of the steam engine. Wooden ships and sail gave way to…

THE IMPACT OF INFORMATION AND COMMUNICATION TECHNOLOGY (ict) ON THE OPERATION OF AN ORGANISATION ABSTRACT Computers and telecommunication system have become very important tools for operation and service aid for electronic data and information. Nigerian banks have now realized that…

EFFECT OF MARKETING STRATEGY ABSTRACT Marketing is a widely used term to describe the means of communication between the company and the consumer audience. Marketing is the adaptation of the commercial activities and use of institutions by the organizations with…

PARTICIPATIVE LEADERSHIP STYLE AND IT’S EFFECT ON ORGANISATIONAL PERFORMANCE ABSTRACT This research sought to find the link between leadership styles and organizational performance. The research used a case study approach in which a sample of 60 employees out of a…

PERCEPTIONS OF BUSINESS EDUCATION STUDENTS ON THE RELEVANCE OF ENTREPRENEURSHIP EDUCATION ABSTRACT The researchers empirically investigated the perceptions of Business Education Students on the relevance of Entrepreneurship Education at the Colleges of Education in Edo State. In order to investigate…

AN EXAMINATION OF THE IMPACT OF MICRO CREDIT PROGRAMMES ON ENTREPRENEURSHIP DEVELOPMENT CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY Prior to the 1970s, the view that large firms were the cornerstone of a modern economy dominated the literature (Nnanna, 2013).…

ASSESSMENT OF NEW PRODUCT DEVELOPMENT AND MANAGEMENT IN NIGERIA CHAPTER ONE INTRODUCTION 1.1  BACKGROUND TO THE STUDY New product development process allows firms to deal with progressively intensive competition when facing challenges from rapidly changing market condition. Companies try to…

A COMPARATIVE ANALYSIS OF CONSUMER ATTITUDE TOWARDS DIFFERENT BRANDS OF MOTOR OIL LUBRICANT PRODUCTS ABSTRACT This research work is based on a comparative analysis of consumer’s attitude towards different brands of motor oil lubricant products. The major objective of this…

SOCIAL EFFECT OF ADVERTISING ON THE NIGERIA STUDENTS CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY All over the world people and companies utilize advertising to a good advantage. In the keen competition encounter in world regional and local markets, businessmen…

PUBLIC PERCEPTION OF NIGERIAN ADVERTISEMENT CHAPTER ONE Introduction 1.1    Background to the Study Advertising is a form of communication through the media about product, services, ideas, personalities or organizations, paid for by an identified sponsor. Alide in Okunna (2012). Bovee…

PROMOTIONAL TOOLS AND CONSUMER PREFERENCE CHAPTER ONE INTRODUCTION 1.1  BACKGROUND TO THE STUDY In performing marketing function, promotional activities can not be over emphasized. Promotion as one of the marketing mix can not be undermined because of the functional and…

MARKETING MIX AS A TOOL FOR THE SURVIVAL OF A BUSINESS ORGANIZATION CHAPTER ONE INTRODUCTION 1.1  BACKGROUND TO THE STUDY Generally, the society believes that marketing activities start from when the product is made. However, marketing is an all encompassing…

INFLUENCE OF SOCIAL MEDIA ON THE PRACTICE OF PUBLIC RELATIONS IN AN ORGANIZATION Abstract The research which examined the Influence of  Social Media on the practice of Public Relations in an Organisation  with a case study of Global Communication Limited…

IMPACT OF TEST MARKETING AND INNOVATION ON NEW PRODUCT CHAPTER ONE INTRODUCTION 1.1   BACKGROUND OF THE STUDY Although product development is not usual recognized as a formal stage in the product life cycle, many ideas for long term product planning…

THE IMPACT OF TELEVISION COMMERCIALS ON PURCHASING HABIT OF STUDENTS CHAPTER ONE INTRODUCTION 1.1    BACKGROUND TO THE STUDY In the olden days, the concept of advertising might not have been as an important tool for the marketing of product.…