MARKETING PROJECT TOPICS

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 BARRIERS TO INTERNET AND E-COMMERCE USE BY WOOD PRODUCTS EXPORT FIRMS IN GHANA (Case firms: Coppon Wood Processing Limited and Yenok Wood Products Limited) ABSTRACT Internet and e-commerce use for…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This project examined the role service delivery in accessing completive advantage in marketing – using specifically Airtel Nigeria Plc. Thus, the project had the following as object (i) to…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.1      Background of the study Marketing has over the years advanced from various concepts and philosophies, which include the production concept, selling concepts, and product concepts. The marketing…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This study was conducted to evaluate the effects of motivation on sales force performance in Guinness Nigeria Plc and MTN in South-East. The major objective of this work is…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The purpose of this study was to ascertain Pricing Effects on Consumption of Champion Lager Beer in Uyo Metropolis. The Ex-post Facto design was adopted for this study. Data…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE 1.0      INTRODUCTION 1.1   BACKGROUND OF STUDY Today’s world is characterized by major changes in market and economic conditions, coupled with rapid advances in technologies. In other to ensure future…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE                                           1.0      INTRODUCTION 1.1   BACKGROUND OF STUDY Internal marketing strategy is a concept that is aimed at driving the internal firms product personified in the employees. Therefore, this concept shares…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.0    BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence. These…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The primary objective of the study was to examine the effect of customer relationship management on customer satisfaction in three commercial banks in Lagos State Nigeria. The study explored…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This study examined Audience Perception of Female Model in Advertising Message With Reference To Lux Soap Television Advertisement as a case study. Three research questions were proposed to guide…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The study examined the the effect of consumer protection on brand loyalty in fast moving consumable goods in Lagos. The descriptive survey design was used in carrying out this…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The study examined effect of pricing strategy on sales performance, a study of Unilever Nigeria Plc. The study employed the survey design and the purposive sampling technique to select…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This research examined the effect of packaging on consumer buying choice of selected consumer goods in Calabar metropolis. The study was conducted in a bid to provide empirical evidence…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This research examined the effect of public relations on customers’ preference for Global System for Mobile Communications (GSM) services: a case study of MTN Nigeria Plc, Calabar. The study…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This research examined the effect of social media on consumer buying behaviour of Jumia Nigeria in Calabar metropolis. The study was conducted in a bid to provide empirical evidence…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION Marketing is a defined as the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The study examined brand personality and customer loyalty in Babcock University using of indomie instant noodles of de united foods as a case. More specifically, the study sought to…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The study examined digital marketing as a key driver of sales improvement among small and medium scale enterprises in Lagos state. The study succinctly explored the effect of digital…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The study examined the impact of promotional activities on fast moving consumer goods (FMCG), a study of Unilever Nigeria Plc. The sample frame of the study was made up…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This study examines sales promotion and its effects on organizational effectiveness in Nigerian manufacturing industry. The study focuses on how sales promotion is used to generate higher sales, increased…