MARKETING PROJECT TOPICS

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The quest to achieve self-sufficient food production is one of…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 THE EFFECT OF PRICE CHANGES ON SALES ON CONSUMER GOODS Background to the study Prices go by many names. It is all around us. The price of a worker is…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY New technological inventions can have a great impact in organizations through its contributions to change the social environment while expediting sharing of…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 AN EVALUATION OF MARKETING CONCEPT IN THE BANKING INDUSTRY ABSTRACT The research provides an appraisal of the marketing concept in the Banking  industry. It elucidate the nature of the marketing…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 THE EFFECTS OF ONLINE ADVERTISING ON CONSUMER BUYING BEHAVIOR USING STUDENTS OF FEDERAL POLYTECHNIC BIDA Introduction              The rapid growth of information technology has enhanced the importance of online…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 PERCEPTION & SOCIAL INFLUENCE OF ELECTRONIC MEDIA ADVERTISING ON STUDENTS ABSTRACT This research work examined “Perception and Social Influence of Electronic Media Advertising on Students of Federal Polytechnic, Bida. The…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 THE IMPACT OF INNOVATIVE MARKETING STRATEGIES ON SMALL FIRMS PERFORMANCE BACKGROUND TO THE STUDY A driving force for competitive scuffle in the present chaotic environment is innovative marketing strategy. Introducing…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 E-MARKETING AND SMALL ENTERPRISE THREATS AND OPPORTUNITIES CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY The last two decades have witnessed an enormous and explosive growth in the use of internet…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Packaging is a very important marketing strategy to glamorize product in order to attract the consumer’s attention. Sometimes packaging is so important…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF BILLBOARD ADVERTISING ON CONSUMERS PATRONAGE OF COCA-COLA PRODUCT BACKGROUND TO THE STUDY Billboards have been used as an advertising medium for more than a century, and are still…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION   1.1     BACKGROUND OF THE STUDY Market segmentation can be defined as the process of dividing a market into district subsets of consumers with common needs or characteristics and…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT Communication is perhaps the most important human survival skill because we all need it to maintain contact with the world. This research study focused on the nature, process, channels,…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CUSTOMER CARE MANAGEMENT AND CUSTOMER SATISFACTION OF SELECTED EATERIES IN PORT HARCOURT INTRODUCTION 1.1   Background of the Study Customer care Management and customer satisfaction has long been recognized as playing…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CUSTOMER RELATIONSHIP MANAGEMENT & MARKETING PERFORMANCE IN THE NIGERIA BANKING INDUSTRY Background of the Study The banking sector is becoming increasingly competitive around the world. Today, many businesses such as…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 DISTRIBUTION STRATEGIES & CUSTOMER SATISFACTION IN MANUFACTURING FIRMS INTRODUCTION 1.1 Background of the Study As industries engage in production of goods and services, they need to make them…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CUSTOMER RELATIONSHIP MANAGEMENT AND COMPANY PERFORMANCE IN THE NIGERIAN FOOD AND BEVERAGES INDUSTRY CHAPTER ONE INTRODUCITON 1.1   Background of the Study It is observable that a number of organizations are…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 PRODUCT INNOVATION AND SALES PERFORMANCE OF UNILEVER NIG. PLC Background of the Study Business strategy development is concerned with matching customersrequirements (needs, wants, desires, preferences, buying patterns) with thecapabilities of…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 BROADCAST MEDIA & SALES PERFORMANCE OF FAST MOVING CONSUMER GOODS IN PORT HARCOURT Background of the study The term ‘broadcast media’ is quite often mentioned these days. It…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 PRODUCT PLANNING AND ORGANIZATIONAL PERFORMANCE OF THE NIGERIAN TELECOMMUNICATION Background of the Study Organization’s success not only depends on what organizations currently providing but also depends on how the organizations…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.1   Background of the study Marketing is an integral part of any organization. This would help increase customer base and make an organization very popular if adequately…