MARKETING PROJECT TOPICS

AN EVALUATION OF PRODUCT POSITIONING STRATEGIES FOR MARKETING INDOMIE BREAKFAST NOODLES

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 AN EVALUATION OF PRODUCT POSITIONING STRATEGIES FOR MARKETING INDOMIE BREAKFAST NOODLES ABSTRACT This study is a research into “An Evaluation of Product Positioning for marketing Idomie Breakfast Noodle in Enugu.…

A CRITICAL APPRAISAL OF THE NIGERIAN EXPORT PROMOTION COUNCIL STRATEGIES IN THE EXPORT OF NIGERIA GOODS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 ABSTRACT This research did a critical Appraisal of the Nigeria Export promotion council strategies in the Export of Nigeria goods. In the 1960s, non oil products such as palm produce…

THE PLACE OF MARKETING IN THE SERVICE INDUSTRIES

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 ABSTRACT The major issue in this research work is the place of marketing in the service industries. Marketing is very vital in every organization especially in the service industry. The…

BRAND DIFFERENTIATION & POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 BRAND DIFFERENTIATION & POSITIONING FOR MAXIMUM COMPETITIVE ADVANTAGE (A STUDY OFDANGOTE NOODLES) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY Branding has been around for centuries as a means…

CUSTOMER ORIENTATION IN BANKING INDUSTRY

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 CUSTOMER ORIENTATION IN BANKING INDUSTRY (A CASE STUDY OF OHHA COMMUNITY BANK, OGUI ROAD ENUGU) ABSTRACT This research project is a very crucial study for Ohha community Bank in Ltd. The…

APPRAISAL OF ASSET VALUATION AS A TOOL FOR MARKETING BUSINESS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 APPRAISAL OF ASSET VALUATION AS A TOOL FOR MARKETING BUSINESS ABSTRACT The success or failure of any business depends largely on the marketing function. It also provides a vital interface…

PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 PHYSICAL DISTRIBUTION MANAGEMENT IN BREWERY INDUSTRIES (A CASE STUDY OF NIGERIAN BREWERIES PLC ENUGU) ABSTRACT This project work was on the distribution management in brewery industry (A case study of Nigeria…

CONSUMER PROTECTION LAWS IN NIGERIA AND ITS IMPLICATIONS ON NIGERIAN CONSUMERS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 CHAPTER ONE INTRODUCTION Background of the Study Most of the consumers in Nigeria are ignorant of the existing laws that protect them more especially the final consumers who are yet…

THE EFFECT OF PRICING STRATEGIES ON THE MARKETING OF AGRICULTURAL PRODUCTS IN ENUGU STATE

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE EFFECT OF PRICING STRATEGIES ON THE MARKETING OF AGRICULTURAL PRODUCTS IN ENUGU STATE ABSTRACT This study on the effect of pricing strategies on the marketing of agricultural products in…

THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE) ABSTRACT The purpose of this project is to examine the impacts…

BRAND SWITCHING BEHAVIOUR OF CONSUMERS IN THE HAIR CARE SERVICE

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 BRAND SWITCHING BEHAVIOUR OF CONSUMERS IN THE HAIR CARE SERVICE ABSTRACT Thisproject work was an attempt to investigation the brand switching behaviour of consumer in the Hair Care Service Market…

THE PROBLEMS FACING THE ESTABLISHMENT OF BANKS IN RURAL AREAS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Banking transactions in some selected local government in Enugu such as Udi, Ezeagu Udoji is not new to us as we have been…

THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE IMPACT OF MARKETING STRATEGY ON THE PRODUCTIVITY OF AN ORGANIZATION CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY To achieve a set of organizational goals and objectives, companies conceptualize,…

THE EFFECT OF PURCHASING SEGMENTATION AS A TOOL FOR ACHIEVING ORGANIZATIONS SALES OBJECTIVES

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE EFFECT OF PURCHASING SEGMENTATION AS A TOOL FOR ACHIEVING ORGANIZATIONS SALES OBJECTIVES (A CAE STUDY OF NIGERIA BREWERIES COMPANY PLC, OWERRI IMO STATE) ABSTRACT The purpose of this work…

RELEVANCE OF MARKET SEGMENTATION IN THE EFFECTIVE MARKETING OF COSMETICS PRODUCTS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 RELEVANCE OF MARKET SEGMENTATION IN THE EFFECTIVE MARKETING OF COSMETICS PRODUCTS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Effective business administration is a topic great concern to manager administration,…

ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN NIGERIA

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 ROLE OF ADVERTISING IN MOTIVATING CONSUMER BRAND PREFERENCE FOR BEVERAGES IN NIGERIA ABSTRACT This research project was designed to investigate the extent to which advertising influence consumers purchase decision on…

THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE EFFICACY OF SALES PROMOTION IN THE MARKETING OF CONSUMER PRODUCT CHAPTER ONE INTRODUCTION Promotion is synonymous with marketing communication. They are often used interchangeably, they are professional terms…

ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY To a large extent, the coming of white man into Nigeria contributed to the…

THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES ABSTRACT This research project is aimed at determining the impact of promotional strategies of pharmaceutical firms on consumer patronage. The…

AN INVESTIGATION INTO MARKETING IMPLICATION OF STREET TRADING IN URBAN CENTERS

Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 AN INVESTIGATION INTO MARKETING IMPLICATION OF STREET TRADING IN URBAN CENTERS ABSTRACT This research was designed to investigate the marketing implication of street trading in Abia state urban areas, with…