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Category - MARKETING
THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE...
9 min read
AN EVALUATION OF THE EFFECTS OF RELATIONSHIPS...
10 min read
PACKAGING AS A PROMO TOOL IN THE MARKETING OF BEAUTY...
7 min read
THE IMPORTANCE OF BRANDING IN THE MARKETING OF...
7 min read
PROBLEMS OF BRAND PREFERENCE AMONGST USERS OF SKIN...
1 min read
MANAGING THE CHANNEL SYSTEM IN PETROLEUM PRODUCT...
10 min read
PROBLEM ASSOCIATED WITH GENERAL ACCIDENT CLAIMS IN...
5 min read
MARKETING RESEARCH AS A TOOL FOR INCREASED...
2 min read
THE IMPACT OF PHYSICAL DISTRIBUTION CHANNELS IN...
4 min read
MANAGEMENT OF LIFE ASSURANCE FUND IN NIGERIA INSURANCE...
7 min read
THE IMPACT OF FINANCIAL ACCOUNTING REPORT ON THE...
7 min read
CONSUMER PERCEPTION OF PRODUCT SALES PROMOTION
3 min read
CONSUMER PREFERENCE ON TOOTHPASTE BRANDS
7 min read
DISTRIBUTION CHANNEL/STRATEGIES FOR BREAD
5 min read
EFFECT OF PRICE ON CONSUMERS’ PATRONAGE OF MARY KAY...
1 min read
STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET.
2 min read
EFFECTIVE MARKETING STRATEGIES FOR IMPROVED...
4 min read
EFFECTIVE PRODUCT PLANNING AND DEVELOPMENT STRATEGIES...
4 min read
EFFECTIVE SOLID WASTE MANAGEMENT AS A BOOSTER TO...
2 min read
IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY
8 min read
IMPACT OF SALES PERSONS ON THE COPORATE GROWTH...
8 min read
IMPROVING CUSTOMER SERVICES LEVELS IN SERVICES...
6 min read
MARKETING OF CHURCH SERVICES
6 min read
MARKETING OF COMMUNICATION SERVICES
6 min read
MARKETING PROBLEMS OF SMALL-SCALE INDIGENOUS...
9 min read
PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL...
6 min read
PUBLIC RELATION ACTIVITIES IN TERTAIRY INSTITUTIONS
10 min read
PUBLIC RELATIONS POLICY IMPLEMENTATION AND AUDIENCE...
9 min read
THE APPLICATION OF MARKETING RESEARCH IN NEW PRODUCT...
5 min read
THE ATTITUDE OF NIGERIANS TOWARDS MADE-IN-NIGERIAN...
11 min read
THE CONCEPT OF OPINION LEADERSHIP AND ITS INFLUENCE IN...
7 min read
THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA...
17 min read
THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY
7 min read
THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA...
11 min read
THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE...
7 min read
THE EFFECTIVENESS OF MARKETING COMMUNICATION MIX IN...
4 min read
THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING...
11 min read
THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN...
11 min read
THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION IN NIGERIAN...
5 min read
THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHARIS...
10 min read
THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED...
16 min read
THE IMPACT OF ADVERTISING ON SALES OF MOBILE PHONE.
4 min read
THE IMPACT OF MARKETING LOGISTICS ON CORPORATE...
7 min read
THE IMPACT OF PROMOTIONAL ACTIVITIES ON THE MARKETING...
4 min read
THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM...
8 min read
THE IMPACTS OF ADVERTISING ON THE MARKETING OF...
11 min read
THE MARKETING PROBLEM PROSPECTS OF THE FIVE STAR...
7 min read
THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM...
11 min read
THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN...
11 min read
THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUME OF...
10 min read
THE ROLE OF PUBLIC RELATION AS A TOOL FOR CUSTOMER...
9 min read
THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF...
9 min read
TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING...
9 min read
THE BASES FOR MARKET SEGMENTATION IN A SERVICE...
5 min read
THE IMPACT OF MODERN PACKAGING ON PRODUCT SALES IN...
3 min read
THE PROBLEM AND PROSPECTS OF MARKETING AUTOMAINTENANCE...
5 min read
ADVERTISING AND SALES OF BEVERAGES.
9 min read
EFFECTIVE MARKETING OF TELEVISION SERVICE IN ENUGU...
8 min read
AN APPRAISAL OF PROMOTIONAL STRATEGIES OF BARBING...
8 min read
ASSESSMENT OF THE PRACTISE OF MARKETING CONCEPT IN...
7 min read
CONSUMER PREFERENCE FOR MALTA – GUINESS, MALTINA AND...
2 min read
CONSUMER PREPARATION OF INSURANCE SERVICES IN NIGERIA
11 min read
EFFECTIVE AND EFFICIENT MARKETING OF POULTRY PRODUCTS.
3 min read
A STUDY ON THE IMPORTANCE OF BRANDING AND PACKAGING ON...
4 min read
THE SIGNIFICANCE OF PRODUCT QUALITY ON THE DEMAND FOR...
10 min read
CODE MIXING AND CODE SWITCHING AMONG MARKET WOMEN IN...
4 min read
IMPACT OF ADVERTISING ON CONSUMER PURCHASE DECISION
10 min read
IMPACT OF PROMOTIONAL STRATEGIES IN THE MANAGEMENT OF...
8 min read
IMPORTANCE OF DISTRIBUTION CHANNEL TO THE MARKETING OF...
7 min read
THE IMPORTANCE OF MARKETING IN SERVICE ORGANIZATION
8 min read
THE IMPACT OF MARKETING PLANNING AND CONTROL IN...
13 min read
THE ROLE OF RETAILER IN THE DISTRIBUTION OF CONSUMER...
9 min read
THE SIGNIFICANCE OF PRICE IN CONSUMER PURCHASE...
10 min read
INFLUNCE OF TELEVISION ADVERTISEMENT ON THE BUYING...
2 min read
CUSTOMER RELATIONSHIP MARKETING PRACTICE AND...
9 min read
EFFECT OF MARKET SEGMENTATION ON PERFORMANCE OF...
9 min read
EFFEECT OF FORWARD INTEGRATIONON MANUFACTURING...
2 min read
ROLE OF CELEBRITY ADVERTISING IN CONSUMER BRAND LOYALTY
12 min read
RELATIONSHIP SELLING: ITS EFFECTS ON SALESMAN...
11 min read
PROMOTIONAL STRATEGIES AS TOOL FOR IMPROVING MARKETING...
11 min read
PACKAGING AS A TOOL OF ACHIEVING HIGHER PROFITABILITY...
11 min read
MARKET ORIENTATION AND COMPANY PERFORMANCE
11 min read
ROLE OF MARKETING RESEARCH IN GAININGMARKET SHARE.
11 min read
SPATIAL DISTRIBUTION OF LOCAL MARKET AND VARIATIONS IN...
15 min read
STRATEGIC PLANNING AS A TOOL FOR CORPORATE SURVIVAL
9 min read
SURVIVALSTRATEGIES IN SMALL BUSINESS
3 min read
THE CONTRIBUTION OF MARKETING RESEARCH FOR NEW PRODUCT...
8 min read
THE EFFECT OF MARKETING COMMUNICATION ON CONSUMER...
17 min read
THE EFFECT OF MATERIALS MANAGEMENT ON THE...
13 min read
THE EFFECT OF MEDIA ADVERTISEMENT ON SALES OF CONSUMER...
11 min read
THE EFFECT OF PRODUCT PLANNING AND DEVELOPMENT IN THE...
7 min read
THE INFLUENCE OF SALE PROMOTION ON EMPLOYEES...
8 min read
THE PROBLEMS AND PROSPECTS OF DISTRIBUTING PAINTS IN...
9 min read
THE IMPACT OF SALES PROMOTION ON PRODUCT...
11 min read
THE IMPACT OF SOCIAL RESPONSIBILITY ON ORGANISATIONAL...
16 min read
CONSUMER GOODS
9 min read
THE IMPACT OF SALES PROMOTION IN A BUSINESS...
10 min read
THE IMPACT OF PRODUCT DIVERSIFICATION STRATEGY ON...
10 min read
THE IMPACT OF PROMOTIONAL MIX ON SALES PERFORMANCE
8 min read
THE IMPACT OF MARKETING STRATEGY ON PROFITABILITY OF...
9 min read
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