RECENT PROJECT TOPICS AND MATERIALS

SALES PROMOTION AND ITS EFFECTS ON ORGANIZATIONAL EFFECTIVENESS IN NIGERIAN MANUFACTURING INDUSTRY

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT This study examines sales promotion and its effects on organizational effectiveness in Nigerian manufacturing industry. The study focuses on how sales promotion is used to generate higher sales, increased…

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