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Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 EFFECTS OF MARKETING SEGMENTATION ON SALES PERFORMANCE IN BEVERAGE INDUSTRY CHAPTER ONE 1.0 INTRODUCTION Marketing has over the years advanced from various concepts and philosophies, which include the production concept,…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 EFFECT OF PROMOTIONAL TOOLS IN PRODUCT MARKETING CHAPTER ONE INTRODUICTION 1.1 Background of the Study Promotion as we all know is an integral part of the entire marketing mix variable…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 A STUDY OF CUSTOMARY LAND LAW AND TENURE PRACTICES OF SIX COMMUNITIES OF THE LOWER BENUE RIVER VALLEY OF NIGERIA ABSTRACT This study is aimed at studying the customary land laws…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 DEVELOPMENT & FUNCTIONS OF PACKAGE IN THE MARKETING OF CONSUMERS PRODUCTS CHAPTER ONE 1.0 Introduction The concept of packaging describes the overall presentation of a product or services to the…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 CHAPTER ONE INTRODUCTION 1.0 Background of the study Marketing was defined by Kotler (2001) “as a societal process by which individuals and groups obtain what they need and want through creating,…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 THE LEGAL FRAMEWORK FOR THE PROTECTION OF WOMEN’S RIGHTS IN NIGERIA ABSTRACT Men and women are entitled to the full protection of their rights because they are human beings. At its…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 ANALYSIS OF PROMOTION MIX AS TOOLS OF MARKETING COMMUNICATION CHAPTER ONE 1.0 INTRODUCTION In deciding on how to properly utilize the marketing communication mix to meet organization objectives, it is…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 AN EVALUATION OF THE COST OF PACKAGING AND ITS IMPLICATION ON THE PROFITABILITY OF AN ORGANIZATION CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY We live in a world of packaging…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 REVISITING THE DECISION OF THE SUPREME COURT CASE OF UKEJE V UKEJE VIS A VIZ IGBO CUSTOMARY LAW ABSTRACT This research study borders on examining the discriminations that women in Igboland…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE IMPACT OF MAMMY MARKET ON THE LIVELIHOOD OF MILITARY PERSONNEL IN THE BARRACKS WITH REFERENCE TO SOBI CANTONMENT ILORIN CHAPTER ONE INTRODUCTION 1.1 Background to the Study Throughout history every…