MARKETING

THE ROLES OF BANKING INDUSTRY IN AGRICULTURAL MARKETING IN NIGERIA

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000

THE ROLES OF BANKING INDUSTRY IN AGRICULTURAL MARKETING IN NIGERIA

ABSTRACT
 This study is on the roles of banking industry in Agricultural marketing in Nigeria.  The total population for the study is 200 staff of selected banks in Akwa Ibom state. The researcher used questionnaires as the instrument for the data collection. Descriptive Survey research design was adopted for this study. A total of 133 respondents made up accountants, human resource managers, customer care officers and marketers were used for the study. The data collected were presented in tables and analyzed using simple percentages and frequencies.

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