MARKETING PROJECT TOPICS

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ABSTRACT The firms’ diversification strategy choices and their impact on corporate performance have been the center of attention both empirically and theoretically in the fields of strategy and finance for…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECTIVENESS OF STRATEGIC MARKETING AND MANAGEMENT ON THE SUSTENANCE OF GROWTH IN NIGERIAN TERTIARY INSITUTION (A CASE STUDY OF LAGOS STATE UNIVERSITY) CHAPTER ONE INTRODUCTION 1.1 BACKGROUIND OF THE STUDY…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECTIVENESS OF TRADE EXHIBITIONAS A MARKETING TOOL IN SMALL & MEDIUM SCALE ENTREPRENEURSHIP CHAPTER ONE INTRODUCTION 1.1 Background to the Study The origin and traditional background of trade fairs can…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECTIVE PROMTIONAL STRATEGIES ON PROFITABILITY OF AVIATION INDUSTRY (A CASE STUDY OF ARIK AIRLINE, NIGERIA) CHAPTER ONE INTRODUCTION 1.1   BACKGROUND OF THE STUDY Marketing and promotional strategies in the Aviation industry may…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECTIVE COMMUNICATION AS A TOOLS FOR DETERMINING EMPLOYEE’S JOB PERFORMANCE (A CASE STUDY OF CRUSADER INSURANCE NIGERIA PLC) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND OF THE RESEARCH PROJECT Leadership is a very…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECTIVE CHANNELS OF DISTRIBUTION IN PRODUCT MARKET SHARE DEVELOPMENT IN ENHANCING ORGANISATIONAL PERFORMANCE (A CASE STUDY OF LISABI MILLS LTD) CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF STUDY In the…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF MARKET SEGMENTATION ONPERFORMANCE OF BREWERY INDUSTRY (CASE STUDIES OF GUINNESS NIGERIA PLC AND. NIGERIAN BREWERIES PLC) CHAPTER ONE INTRODUCTION 1.0     BACKGROUND TO THE STUDY The impact and effect…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF PACKAGING ON CONSUMER BEHAVIOUR: (A CASE STUDY OF NIGERIAN BREWERIES PLC.) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND TO THE STUDY In the Nigerian business environment, mostmanufactured or processed products…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF PHYSICAL DISTRIBUTION ON ORGANIASATIONAL PERFORMANCE (A STUDY OF AGRO MARKETING FIRMS IN LAGOS STATE) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND TO THE STUDY As competition in the 1990s intensified…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF RETAILING STRATEGY ON ORGANIZATIONAL PERFORMANC (A STUDY OF CADBURY NIGERIA PLC)  CHAPTER ONE INTRODUCTION 1.1   BACKGROUND OF THE STUDY Retailing is the set of activities that markets products…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF THE PRACTICE OF SOCIAL RESPONSIBILITY ON THE PERFORMANCE OF SMALL MEDIUM ENTERPRISES EFFECT OF THE PRACTICE OF SOCIAL RESPONSIBILITY ON THE PERFORMANCE OF SMALL MEDIUM ENTERPRISES (SMES) IN…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF TOTAL QUALITY MANAGEMENT (TQM) ON MANUFACTURING SECTOR’S PERFORMANCE IN NIGERIA. CHAPTER ONE INTRODUCTION 1.1                       Background of the study The  success of any organization is completely determined by the quality…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.1 Background to the Study Advertising has been in existence for many decades. It is one means of promotional mix which has its ultimate function to inform,…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF FORWARD INTEGRATIONON MANUFACTURING INDUSTRY PERFORMANCE (A STUDY OF CADBURY NIGERIA  PLC) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND OF THE STUDY Businesses used integration strategies to increase market share and profit…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF CUSTOMER RELATIONSHIP MANAGEMENT ON ORGANIZATIONAL PERFORMANCE (A CASE STUDY OF ACCESS BANK PLC) CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY Customer relationship management has attracted the…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANIZATIONAL PERFORMANCE (A CASE STUDY OF NESTLE NIGERIA PLC) ABSTRACT Modern day corporations operate their businesses in dynamic environment, with stiff competition from competitors struggling…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 EFFECT OF COMMUNICATION ON ORGANIZATIONAL DEVELOPMENT (A Study of Power Holding company of Nigeria [PHCN]) CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Employee of whatever status needs to participate…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CUSTOMER SATISFACTION AND LOYALTY IN LOGISTICS SERVICES CHAPTER ONE INTRODUCTION 1.1      BACKGROUND TO THE STUDY A multitude of companies today has already identified the need to create a loyal customer base…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CRITICAL ANALYSIS ON SALESMANSHIP PERFORMANCE IN MARKETING OF A COMPANY’S PRODUCT (A CASE STUDY OF UNLIEVER NIGEIRA PLC), CHAPTER ONE 1.0   INTRODUCTION Salesmanship is the act of usefully persuading prospective…

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 ASSESSING THE EFFECT OF RELATIONSHIP MARKETING ON CORPORATE PERFORMANCE IN SMALL BUSINESS ENTERPRISES. CHAPTER ONE INTRODUCTION 1.1       BACKGROUND TO THE STUDY According to Oyedijo, Idris and Aliu (2012), governments world-wide have…