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Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 STRATEGIES FOR INTRODUCTING A NEW PRODUCT IN THE MARKET ABSTRACT The research work was on a study of how is introduce a new product in the market. The main objective…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 MARKETING STRATEGY FOR AIRLINES ABSTRACT The misconception have prompted the researcher to focus his attention on the issue with particular reference to marist poultry as a case study. Therefore this…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 MARKETING RESEARCH AS A INSTRUMENT FOR INCREASED PROFITABILITY IN SERVICE COMPANY ABSTRACT This study examines marketing research as a Instrument for increased profitability in service company taking Ogechikammer Company Ebonyi…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN NIGERIA ABSTRACT Consumer satisfaction is the economic justification for the existence of any business. Hence for any business…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 MARKET SEGMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET SHARE ABSTRACT This main aim of business is to seek, attract and retain customers who will use the company various…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 EFFECTIVE SALES FORCE MOTIVATION AS A MEANS OF ACHIEVING INCREASED MARKET SHARE IN A COMPETITIVE INDUSTRY ABSTRACT The major purpose of this study is to determine the effectiveness of sales…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 IMPACT STRATEGIC MARKETING IN NIGERIAN BANKS ABSTRACT The research project focuses on the effectiveness of strategic marketing in Nigerian Banks. Three selected banks namely All States Trust Bank.…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 GUERRILLA MARKETING FOR IMPROVING PERFORMANCE OF MARKETING OF HOTEL SERVICES IN NIGERIA ABSTRACT The concept of Guerrilla marketing subsumes a set of different innovative and creative approach to marketing in…
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 THE EFFECT OF TEST MARKETING ON PRODUCT INNOVATION ABSTRACT This research was carried out to investigate the effect of test marketing on product innovation in markson chemical industry limited at …
Format: MS WORD | Chapter: 1-5 | Pages: 65-80 | Price NGN3,000 EFFECTIVENESS OF STRATEGIC MARKETING IN NIGERIAN BANKS CHAPTER ONE BACKGROUND OF THE STUDY Given the trend of every aspects of economic activities globally and particularly Nigeria, it is imperative for…