RECENT PROJECT TOPICS AND MATERIALS

INTERNAL MARKETING PRACTICES AND EMPLOYEES PRODUCTIVITY IN PUBLIC INSTITUTIONS IN NIGERIA

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE                                           1.0      INTRODUCTION 1.1   BACKGROUND OF STUDY Internal marketing strategy is a concept that is aimed at driving the internal firms product personified in the employees. Therefore, this concept shares…

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APPLICATION OF MARKETING CONCEPTS IN BANKING INDUSTRY AND ITS EFFECT ON CUSTOMER SATISFACTION

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 CHAPTER ONE INTRODUCTION 1.0    BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence. These…

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THE PERCEPTION OF CHIEF EXECUTIVE OFFICERS OF SELECT ORGANISATIONS ON THE APPLICATION OF PUBLIC RELATIONS IN MANAGEMENT

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000 Abstract The study investigated the perception of Chief Executive Officers on the application of Public Relations in management. The population of the study was the Chief Executive Officers of the…

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