THE EFFECTS OF TELEVISION ADVERTISMENTS ON THE BUYING HABIT OF CONSUMERS

Format: MS WORD |  Chapter: 1-5 |  Pages: 65-80 |  Price NGN3,000

THE EFFECTS OF TELEVISION ADVERTISMENTS ON THE BUYING HABIT OF CONSUMERS [peak Milk Advert In Perspective A Case Study Of Enugu Urban Dwellers]

ABSTRACT

This examine the role of mass medial in educational development in Nigeria. The background centre on the role of mass medial in educational development in Nigeria finding out whether television plays an effective role in formal education. The researcher has attempted to carry out series of analysis and study to confirm that the NTA programme-“Science for schools” actually perform its educational role. This study confirms that the programme actually projects the educational contribution of this all important television programme, which is admired and enjoyed by most secondary school students inspite of their different handicaps.

TABLE OF CONTENT

Title page-                   –           –           –           –           –           –

Approval page  –           –           –           –           –           –           –           –

Dedication        –           –           –           –           –           –           –           –

Acknowledgement       –           –           –           –           –           –           –

Abstract           –           –           –           –           –           –

Table of content          –           –           –           –           –           –

CHAPTER ONE

Introduction     –           –           –           –           –           –           –           –

Background of study    –           –           –           –           –           –           –

Research problem-      –           –           –           –           –           –           –

Hypotheses     –           –           –           –           –           –           –           –

References      –           –           –           –           –           –           –           –

CHAPTER TWO

Literature review          –           –           –           –           –           –           –

References      –           –           –           –           –           –           –           –

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